Whale Hunting

No - don't worry - I'm not advocating hunting the animals.  I'm talking about looking for big business opportunities - whale-sized deals.  Clients who can bring you not just one, but many transactions.

Each month as you go through your schedule, you should set aside a little time to pitch the big clients on the big deals.  It doesn't hurt - all they can do is say "no".  And who knows - one day they might say "yes".

For instance, I recently discovered that a friend of mine is the videographer of choice for HGTV on the east coast.  He's got connections with one of the top producers for that station.  So I'm sending him a pitch to put me in a show either as a guest or to have my own series talking about the stages of life that buyers and sellers are usually dealing with in the real estate process.  It's a monster of a whale.  Do I expect it to come in?  Honestly?  Yeah, I do.  I understand the power of intention.  I know that it may not happen, but I also know that it could.  Why not try?  It will certainly never happen if I don't put it out there. 

Who is your whale this month?  It can be the same person month to month if you want.  Perhaps a builder that you want to get listed.  Maybe a big investor.  Or a relocation director.  Think big.  And then don't be afraid to ask for the business - again and again - until you get it or they tell you to drop dead. 

I recently spoke to an agent who told me that she got a million-dollar deal because she was dropping off a contract for one of the last units in a building and she asked the owners what project they were doing next.  When they didn't have an answer, she suggested a building she knew about that wasn't on the market yet.  The deal is in escrow now.  She got both sides of it.  Is anyone else doing the math on this?  Wow!  That's a lot of cash for just asking a question.

So pick your whale and pursue them.  It's 15-30 minutes a month towards a big dream.  Even if that particular dream doesn't happen, it will program your subconscious mind that you are operating on this high of a level. When we program our subconscious minds, we create our reality since it's our subconscious that picks up on the information floating around in the world.

Dream big - think big - act on your dreams and expect the world to fall in line.  Let's see how many whales we can rope in this month!

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BTW - I'd like to thank Chellie Campbell for the terminology here.  I pulled it out of her book, The Wealthy Spirit.  For those of you who don't know, she's got a new book out called From Zero to Zillionaire.  I haven't had a chance to read it yet, but if it's anything like The Wealthy Spirit, it will be amazing.